Services Provided
Local SEO
PRISTINE EPOXY FLOOR COATINGS
Pristine Coatings, an epoxy flooring company in San Diego, partnered with Deviate Media to improve their online presence and attract qualified project leads. The goal was to dominate local search rankings, boost website traffic, and drive measurable growth through targeted SEO strategies.
deviateMEDIA executed a results-driven local SEO strategy tailored to strengthen Pristine Coatings’ search visibility, elevate keyword performance, and attract high-intent local customers.
30 Day's Activity - Client Dashboard
What We Did
Strategic SEO Foundation: We conducted a comprehensive website audit and competitor analysis, optimizing on-page elements and technical performance. The campaign included structured schema, keyword mapping, and local citation improvements to strengthen domain authority.
High-Value Keyword Targeting: Through data-driven keyword research, we identified flooring terms with up to 390 monthly searches each and achieved top rankings across epoxy and garage floor-related keywords.
Local Optimization: Optimized Google Business Profile listings, enhanced service area coverage, and built consistent NAP citations to maximize local map pack visibility.
Conversion-Centered Improvements: Developed SEO-driven landing pages, integrated heatmaps, and analyzed user behavior to convert organic visitors into inquiries and booked projects.
Market Impact
Pristine Coatings now dominates local search results, turning consistent visibility into a steady pipeline of qualified residential and commercial projects.
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Predictable inbound project inquiries
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Strong brand recall in the San Diego market
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Competitive advantage reinforced through ongoing optimization
Results
From Zero Online Presence to $75K Per Month
Our epoxy flooring client started with no meaningful online presence and a limited budget. Within 15 months, that same business was generating $75K per month – over $900K in total revenue.
This growth didn’t come from shortcuts or massive ad spend. We started with proven fundamentals – local SEO, conversion-focused optimization, and strong visibility where buyers were already searching. From there, we layered in remarketing, ensuring every click, visit, and interaction was followed up with targeted ads and ongoing engagement.
If this system can deliver results for a business starting from scratch, imagine what’s possible for an established company with existing traffic, past customers, and a modest marketing budget.
Traffic Growth
Within four months, organic traffic grew 160%, attracting steady, high-intent visitors actively searching for epoxy flooring.
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Increased engagement from local searchers
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Strong month-over-month traffic growth
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Improved session duration and reduced bounce rate
Ranking Gains
Over 44 flooring keywords now rank in the Top 3, driving visibility across 8,000+ monthly searches and positioning Pristine Coatings as a dominant local authority.
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#1 rankings for “Epoxy Flooring San Diego” and “Garage Floor Coatings”
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Consistent desktop and mobile visibility
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Expanded reach across long-tail local searches
Cost Efficiency
SEO-driven lead generation delivered a 35% lower cost per lead compared to paid ads – maximizing ROI while building long-term equity.
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Higher conversion rates from organic traffic
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Reduced acquisition costs
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Sustained ROI month after month
SKILLS & TECHNOLOGIES
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“Greg and team optimized the website for StormChamber. Since the SEO, we have jumped to the top of the search engines and Greg has helped us stay there. Not only is Greg’s team good at SEO, but they also have great web design team. Check out the website they did for us: www.stormchambers.com”
“Greg Maestro has proven to me time and again that he is a strong vendor partner. His ability to harness experts in design and manage them to provide you with the results that are beyond expectations is amazing. At NeighborWorks America, it is not uncommon to have projects with short turn times and he has…
“DeviateMedia has been serving Solutions Developers for four years and they are a trusted vendor that is able to deliver under aggressive schedules. DeviateMedia has helped us with every aspect of our branding, including our logos, web design, advertising, marketing and trade show collateral. Greg and his team are fun to work with, value conscious…
“Since we participated in Deviate Media’s search engine program we have seen an increase in website traffic that actually converted into sales. Before Deviate Media we weren’t ranking well in the search engines, now we’re on the 1st page! They did a great job re-designing our website, corporate ID, trade show booth and brochures. We’re…
“We just wanted to thank you for your knowledge and assistance in the selection and redesign of our website. You listened to what we wanted and helped us to achieve that goal. It’s been a pleasure having my staff work with you.”
“Deviate Media accomplished in five days what we had been trying to do for the last several years. We improved our web image at a fraction of the time and cost. We’ll certainly be using Deviate Media for future projects.”
“Greg has been a strong asset to the Sage Partner Marketing program, providing innovative, cost-effective web solutions for the Sage partners. I appreciate Greg’s insight into developing new products that fit the partners’ marketing needs – to build awareness and generate leads. He has helped partners of all sizes- from national partners to one-man-shops. I…
“We’re happy to promote Deviate Media, they do great work! We’ve been doing business with them for over four years and continue to rely on them for our print, web and presentation needs. We were awarded a contract from NASA that Deviate Media helped us win. We’ve recommended their services to many of our clients…
“Deviate Media delivered a final product that far exceeded our expectations. They thought of things that never even crossed our mind in the planning process. I would highly recommend them to any company considering a new website design.”
“The staff at Deviate Media were easy to work with and went the extra mile for us. They worked overtime to help us launch a website in time for a seminar. We’re very happy with our new website and will be using Deviate Media for our search engine optimization efforts.”
“Deviate Media was the first Search Engine Optimization Preferred Vendor and was invited to present at Sage’s annual channel partner conference on SEO and website design. He is great to work with and puts his customers first. I’ve hired Deviate Media for several website projects and highly recommend Greg. “
“We have received such a positive response to our new web site, I wanted to thank everyone at Deviate Media for doing a great job! We are now projecting the true image of our company, not the misrepresentation we had previously. Our sales have increased since our launch due to our new creditable and professional…
“Greg and his company did work for me and for many Sage Business Partners during the 3 years I worked with him. He specialized in innovative online marketing solutions for websites and I frequently called upon him as an expert speaker at workshops to teach Sage Business Partners how they could improve their websites. Many…
Deviate Media offered excellent turnkey website solutions for Sage Software business partners. Greg is professional, accommodating and timely. He certainly added tremendous value to the Sage Turnkey Program. I would be delighted to partner with Greg in the future due to his attention to detail and quality work.
“Everyone at Deviate Media has been a pleasure to work with. Their team has helped us achieve visibility in the search engines, increase sales and gain brand awareness. We’ve been working with Greg and his designers for almost six years now and they are our design and marketing team. They’ve done everything from our tradeshow…
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